Digital Marketing Manager - PT. Orthocare Indonesia

Join PT. Orthocare Indonesia as a Digital Marketing Manager and lead our mission to elevate brand visibility, drive customer engagement, and generate high-quality leads through innovative digital strategies. In this dynamic role, you will spearhead multi-channel digital marketing campaigns, leveraging cutting-edge tools like Google Ads, Meta Ads, and LinkedIn Ads to reach our target audience effectively. Based in Jakarta Utara, you'll work closely with our cross-functional teams to develop and execute data-driven marketing strategies that align with our business goals. This is an exciting opportunity to grow your career in a fast-paced, results-driven environment where your creativity and strategic thinking will be put to the test.

At PT. Orthocare Indonesia, we are committed to providing exceptional healthcare solutions. As a Digital Marketing Manager, you will play a pivotal role in shaping our brand narrative and driving customer acquisition. Your daily tasks will include campaign planning, performance analysis, and optimization, ensuring that our marketing efforts deliver measurable results. With a team of talented professionals, you'll have the support and resources needed to bring your vision to life and make a significant impact on our business growth.

📋 Tanggung Jawab Pekerjaan

• Develop and implement multi-channel digital marketing campaigns across Google Ads, Meta Ads, and LinkedIn Ads.
• Analyze campaign performance using tools like Google Analytics and Meta Business Suite to optimize ROI.
• Create and manage content calendars for social media platforms, ensuring consistent brand messaging.
• Collaborate with the sales and product teams to align marketing strategies with business objectives.
• Monitor industry trends and competitor activities to stay ahead of the curve.
• Generate regular reports on campaign performance and provide actionable insights to the management team.
• Oversee email marketing campaigns, including segmentation, personalization, and performance tracking.
• Lead A/B testing and experimentation to continuously improve campaign effectiveness.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum of 5 years of experience in digital marketing, with a proven track record in managing multi-channel campaigns.
• Certification in Google Ads, Meta Ads, or LinkedIn Ads is a plus.
• Strong analytical skills with proficiency in tools like Google Analytics, Meta Business Suite, and Excel.
• Excellent communication and project management skills.
• Proven ability to work in a fast-paced environment and meet tight deadlines.
• Creative thinker with a strategic mindset.
• Familiarity with healthcare industry trends and regulations.

🛠️ Keahlian

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